Creativity… for your company
Creativity Awareness TrainingDo you want your organisation to respond to your consumer needs in a proactive and creative way?  MCCIM offers Consultancy and a Creativity Awareness Training which gives insight in how your company can accelerate creativity. MCCIM works with a Creativity Awareness Model to improve the innovation and creative spirits in your organization in the areas of: people, team, leadership and organization.

Nel Mostert has trained over 1000 participants in this Creativity Awareness Training, and will customize the content to the need of your company.

 Creativity ChecklistTo visualize the creative competencies in your company, MCCIM offers you the Creativity Checklist. This questionnaire measures the creative abilities and structures of your organisation and it will deliver insights on how to improve the creative forces that are present. The Checklist is an excellent way to do a 0-measurement for the creativity in your organization and to define key areas of attention to focus on during the Creativity Awareness Training.

 

Creativity… for great ideas
Idea Generation WorkshopsMCCIM organizes your Idea Generation Workshop for a large variety of topics, for example:

  • Generating new products or services
  • Identifying marketing mix plans
    - Solving technical problems
  • Generating saving/efficiency proposals
  • Identifying claims for your products

With over 190 sessions of experience, MCCIM will customize your Idea Generation Workshop in such a way that it will deliver a lot (and more) exciting ideas.

Many creativity techniques are available. We will use those that are targeted to your topic: Brainstorm, Synectics, de Bono, TRIZ, metaphors, artists, etc.

 Consumer Insight workshopsDo you feel the need to re-connect with your consumers to explore what needs/benefits they are really looking for? MCCIM offers guidance to undertake that adventure; a deep-dive in the world of your clients – and competitors! The output of that research serves as great input into your Idea Generation Workshops!